Talented speakers want to share their message and knowledge with the world. They love a stage and a spotlight. Let’s face it, the very best education comes with a price. So, let’s talk about productizing your knowledge for a moment.
If you’re a speaker you most likely have your own website and online presence. But are you fully monetizing the potential you have to build wealth online? Are you selling eBooks, eprograms or ecourses? If not, your missing a huge market in online education.
Imagine holding a seminar or conference and being able to point people to your online website and programs. Your income can move from a one time speaking gig, to an on-going online program or class. Naturally, you have passive income.
This is just a small vision of the income potential that a speaker actually has. Sure, maybe your zone of genius is in speaking, entertaining and motivation, but I urge you to get technical. That is, if you want to walk away and have a self functioning sales system online for your tribe or fans.
Here is a quick 4 step guide to get you started:
1) Know your content
2) Know your platform or medium
3) Know your delivery and marketing plan
4) Have a follow up strategy in place
If you are speaking to audiences and not continuing the relationship with ongoing product, trainings or expertise you are missing a a huge boat.
Most speakers know how to teach, how to arrange a workshop, class or program…now let’s just digitize it. Sell it online and create more income streams.
So what stopping you? Technical how to? Tell me in the comments below.
